NEC & Radboud: Charity Success
Collaborating for a Cause: Our Unique Partnership with NEC Nijmegen and Radboud UMC Amalia Children's Hospital
In the spirit of giving back to the community, we embarked on a unique collaboration with the football club NEC Nijmegen and Radboud UMC Amalia Children's Hospital. This partnership led to the creation of a special shoe designed in the style of NEC. The shoe was auctioned off on January 11th, with all proceeds directed towards a noble cause.
During the evening, which was held at Doornroosje concert hall and included a dinner and auction for 200 guests, we managed to raise a total of €256,550, with our specially designed shoes contributing €4,000 to this impressive amount. These funds are marked for important investments, including a device for measuring the depth of burns and enhancements in the children's hospital to facilitate even more child- and family-centered care.
So, what's special about the design? The shoe features the three primary colors of NEC: red, green, and black. An additional accent color, baby blue, inspired by NEC's third kit, adds a twist to the design. The mudguard showcases three bands in these primary colors with the letters 'NEC' embroidered, resembling the captain's armbands. The contrast stitching in red and green on the black leather mudguard further echoes the club's primary colors.
The heel, crafted in red suede, features a silhouette stencil of Nijmegen's iconic Waal Bridge, modified to include the Nike and VIJZ logos. A unique aspect of this design is the NEC club logo on the tongue, a special exception granted by the club, which truly makes the shoe a one-of-a-kind creation.
To capture the essence of this collaboration, we visited NEC's stadium - De Goffert - for a photo shoot and video session. Below, you'll find the photos showcasing these exclusive shoes.